Clif’s New Mojo

Cliff-Bar-MojoThis month Clif Bar & Company has some new mojo – a new line of snack bars that include roasted nuts, chunks of organic dark chocolate and fruits including organic wild blueberries. The Clif Mojo Fruit & Nut and Clif Mojo Dark Chocolate bars are made with 70 percent organic ingredients and are gluten-free. More importantly all five flavors of the new bars are 200 calories or less, and offer low glycemic, while being a good source of fiber.

“At Clif Bar & Company, we aim to create quality organic food, that people love to eat, nourishes their active lives and is good for them and the planet,” said Kevin Cleary, chief executive officer of Clif Bar & Company. “Our athletes and foodies joined forces in the Clif Kitchen to build a better snack bar by carefully selecting and combining high-quality ingredients that taste great and are nutritious.”

The five flavors are Cranberry Almond, Wild Blueberry Almond, Coconut Almond Peanut, Dark Chocolate Almond Sea Salt and Dark Chocolate Cherry Almond.

Cliff Bar Official Website

Clif Bar Gives Back With Community Seed Sharing

Clif Bar doesn’t just throw a handful of organic ingredients into its bars, the company believes in the importance of organic ingredients. To move things a step farther, Clif Bar Family Foundation created Seed Matters, an organization that aims to foster community seed projects. Continue reading Clif Bar Gives Back With Community Seed Sharing

CLIF Bar Does the Holidays With Taste

We’re full into the holiday season, and whether you’re running a marathon, keeping fit for the season or running ragged in the aisles getting all the items on your family’s gift list, you may need a power up. Keep it in the season. CLIF Bar has three seasonal bars to get you in the mood this holiday season. Continue reading CLIF Bar Does the Holidays With Taste

CLIF SHOT BLOKS Adds Chocolate to the Chew

When we met with Clif Bar at Interbike they were very excited to talk about the new flavor, Chocolate Cherry, in their CLIF SHOT Bloks energy chew line. Clif Bar just released the flavor in stores. The reason they were excited about the Chocolate Cherry flavor? It’s difficult to put real chocolate in a chew. It takes a balance to get the chew to be, well, chewy. Continue reading CLIF SHOT BLOKS Adds Chocolate to the Chew

Taste: Luna Fiber Vanilla Blueberry

Most of us could use more fiber in our diets. So the other morning when I needed a quick breakfast that I could grab and eat, the Luna Fiber: Vanilla Blueberry bar hit the spot. The new line of fiber bars from Luna – which is part of Clif Bar – pack extra fiber in a palatable bite. Continue reading Taste: Luna Fiber Vanilla Blueberry

Review: Clif Bar Kit’s Organic Fruit + Nut Bar

I’m planning for a day that combines work writing at my computer, yard work, and hopefully a workout somewhere in there. The pressure is on, and suddenly I realized that I’m starving. In the press to get going on my day, breakfast somehow got lost. By this time I realize that I need to grab something quick, and don’t have time to put any kind of breakfast together. Continue reading Review: Clif Bar Kit’s Organic Fruit + Nut Bar

Clif Bar Offers Organic Bars

Clif Bar is going back to nature. The company is introducing Clif Kit’s Organic, a new snack bar made with 100 percent organic fruit and nuts. Clif Bar co-CEO Kit Crawford inspired the organic line after he experiences on her family farm where she developed a passion for organic ingredients and handcrafted foods. Continue reading Clif Bar Offers Organic Bars

Alliance Advocacy Winners

Since 2009 the Alliance for Biking & Walking has solicited public nominations to help shine the spotlight on those making a difference for the bicycle and pedestrian advocacy movement. This week The Alliance announced its 2012 Advocacy Award Winners who are leading the way in the “people powered movement.” Full winner list after the jump

The New and Improved Flavors of Clif Bar

For long summer workouts — and the rest of the year as well — keeping up energy is important. Energy bars from Clif Bar and other brands helps you maintain the energy to keep moving. New flavors are a welcome addition to the mix.

Clif Bar just released its Coconut Chocolate Chip variety. The bar is loaded with toasted coconut and chocolate chips. Two flavors that go well together – just pick up a Mounds bar and you’ll know what we’re talking about.

At the same time, Clif Bar made a few tweaks to two of its existing flavors – Apricot and Peanut Toffee Buzz. The Apricot flavor now has 50 percent more apricots, which adds to the zesty apricot flavor of the bar. The Peanut Toffee Buzz variety has more peanut butter and more real toffee pieces, which enriches the sweet taste of the bar.

Clif Bars are made with 70 percent organic ingredients, and offer a blend of carbohydrates, protein and fiber to sustain energy. Each bar sells for a suggested price of $1.39, though we’ve seen bars sell for $0.99 each at many locations.

Clif Bar Official Website

Clif Shot Pours New Energy Gels

Clif Bar revamped its recipe in those gel packets. The new Clif Shots blend organic fruit, cocoa and other natural ingredients to make a gel that claims to have up to 50 percent more electrolytes than Clif’s previous recipe.

In addition to more electrolytes, the new formula combines two sources of carbohydrate that efficiently work together. Those are organic maltodextrin and organic evaporated cane juice. The two deliver energy to the bloodstream in five minutes or less.

While the packaging looks somewhat the same, the new gels have a thinner consistency. Even when you’re thirsty bordering on dehydrated, the new formula will go down more easily and get you back into shape.

The new gels are available in varying levels of caffeine including 25mg, 50mg, and 100mg amounts. The later is the equivalent of two shots of espresso or one 12 oz. cup of drip coffee. Flavors include the Base Blavors: Vanilla, Chocolate, Strawberry (25mg of caffeine), Mocha (50mg of caffeine), Razz and Citrus (25mg of caffeine). Turbo Flavors are Double Expresso and New Chocolate Cherry, each with 100mg of caffeine.

Electrolyte gels and drinks saved me last summer on a long and hot ride. But the gels – much like gummy bears – were a little difficult to get down. A syrapy shot will be welcome on my next long ride. It could mean the difference between bailing on a challenging and rewarding ride and making it the whole distance with energy to spare.

Clif Bar