Tag: France

Shimano Feeling Blue

Shimano-BlueWhile every rider in the Tour de France may want to be in yellow, the Shimano limited edition R320 cycling shoe may have some feeling the need to be in blue. In fact, a group of selected Tour de France riders, including Edvald Boasson Hagen, Simon Gerrans and Marcel Kittel have been spinning through France in these special blue shoes. These offer the same features and technologies as the high end racing shoe R320, including Custom-Fit and Dynalast but has a special blue design.

These limited edition shoes are not only made for professional riders, but are also available for consumers. Shimano produced a limited number of shoes which are exclusively available in United States, Germany, Switzerland, France, Belgium, The Netherlands, Sweden, Denmark, Norway, Finland, Spain, Slovakia, Poland and Israel. Race to the shop to pick up a pair.

Shimano Press Release: Shimano launches a limited edition R320 shoe during Tour de France

SAUR-SOJASUN Team to Use ROTOR Components

The Continental SAUR SOJASUN Team will be riding with ROTOR Bike Components for 2011 it has been announced. These include the company’s unique and innovative components including the Q-Ring oval chainrings, 3D+ cranks and BB30 bottom brackets, as well as chain-catchers and race-plate holders.

The revolutionary shaped Q-Rings have the promise of increasing power by maximizing the use of efficient zones of the pedaling stroke and reducing the intensity of the “dead spot” zones, while helping reduce joint and tendon loadings. The 3D+ cranks are 100 percent compatible with any BB30 or Class BAS threaded frame on the market.

ROTOR will be sharing the sponsorship with French bike manufacturer TIME. “France is one of our leading markets, in which we have quite a number of fans and high customer fidelity, so we want to thank them for this support by sponsoring one of the country’s leading teams,” said  Ignacio Estellés, ROTOR CEO, during the contract signature in Rennes. “A strong professional team, well placed in the 2010 UCI rankings – above some ProTour teams – is a new proving ground for our technologies, increasing the brand´s fame and customer’s confidence in our products.”

ROTOR Official Website