Fitness trackers aren’t the sort of thing that look all that good except when you’re wearing workout gear. Nike is looking to change that up a bit with a special version of it Nike+ Fuelband, which came out earlier this month.
For those who want style as well as functionality take a gander at the Rose Gold Nike+ FuelBand SE. As Nike puts it:
“Available in limited quantities worldwide, the striking Rose Gold colorway takes cues from high end timeware, with a clasp, bezel and screws manufactured from 316 series stainless steel. These beautifully crafted metal components are then hand polished to a mirror finish and given a beautiful and extremely durable PVD coating.”
Limited Edition Rose Gold Nike+ FuelBand SE Official Website
This week Nike announced that the Nike+ FuelBand is now available at Apple Stores nationwide, as well as in Canada and the U.K. Two new colors, including Black Ice and Black Steel, have been added as well. The Nike+ FuelBand was launched earlier this year and allows users the ability to track various fitness and activity metrics throughout the day including steps taken and calories burned. Activity is tracked and the NikeFuel score assigned based on efforts, while users can even share and compare progress with friends.
Feel the burn, that’s one way to know you’re doing it right. But Nike has another idea – the company has introduced the FuelBand, a wristband device that is designed to measure daily movements of the wearer, tracking steps taken and calories burned. But the device also features the NikeFuel, a fitness metric that utilizes the rate of oxygen consumption and motion.