CES 2012: Magellan Switches it Up

This week at the Consumer Electronics Show Magellan announced it was switching things up, and is entering the fitness market with the launch of its first two products, the Switch and Switch Up. These new series promises to be powerful, adaptable, and customizable for those looking for GPS watches that can meet the needs of runners, cyclists, and multisport athletes.  And with a Magellan fitness website and third-party integration, users can easily analyze and share their activities.

For runners there is the Switch, which is packed with innovative features including nine customizable sport profiles, easy to read high-resolution display, eight hours of battery life, a high sensitivity GPS receiver, 50-meter water resistance, and compatibility with ANT+ sensors. The Switch Up offers the same features as the Switch plus additional features designed for true multisport athletes, including a barometric altimeter for precise elevation data, a thermometer to capture outside temperature, vibration alerts, and an innovative quick release mounting system to easily transition between sports. The Switch series will launch this spring. Press Release after the jump