Adidas Brings Big Color

Want to look like the NBA pros on Christmas Day? Adidas will help you out with the new Adidas Big Color NBA Jerseys, which are $90 each and are available for all 10 teams that will take to the court. These feature the same monochromatic color scheme with just a hint of accent color in the solid color logos, names and numbers. These are available now from the NBA Store

Adidas Big Color NBA Jerseys

Nike Says Move Over Air Jordan

The Air Jordan apparently has been deflated, but Nike is still in the game – introducing the Nike Lebron X in honor of LeBron James’ first NBA championship, and the first signature shoe to offer Nike+ Baskeball support. This shoe actually lets you track in-game activity to an iPhone, and is reportedly the first Nike shoe to feature the full-length visible Nike Zoom unit. It offers Hyperfuse construction with a one-piece upper, and Flywire technology to provide secure fit while still feeling lightweight.

Nike Lebron X Official Website

 

Weekend Reading List (7.7.2012): Olympic Tech, Basketball Missile Tracking, Sagan Dances, Running Adventure

Olympic Tech Help

From The Guardian: London 2012 Olympics: How athletes use technology to win medals
Ever since the first ancient Greek chipped away at a lump of stone to give it the smooth, aerodynamic properties of a discus, sportsmen and engineers have been looking at ways to enhance performance – while some of those denied medals have been crying foul. Continue reading Weekend Reading List (7.7.2012): Olympic Tech, Basketball Missile Tracking, Sagan Dances, Running Adventure

NBA Bans Shoes – Sure to be a Hit on the Blacktop

Several sports have been rocked with performance enhancing scandals, but most of it has centered around what the athletes have (in some cases supposedly) put in their bodies, but the latest twist could be what athletes are putting on their bodies. Earlier this year swimming’s governing body banned certain skintight suits, while the same has happened with triathlons. Now the National Basketball Association has made a bold move by banishing certain shoes from its court.

The NBA has banned a shoe essentially for violating the rules against any equipment that creates “an unfair competitive advantage.” The particular shoes in question are part of the Athletic Propulsion Labs’ line of Concept 1 that includes the Load ‘N Launch Technology, which supposedly can increase a wearer’s vertical leap. These shoes will not be allowed in the court during the upcoming 2010-2011 NBA season.

This won’t mean the end of the Concept 1 by any means. APL couldn’t buy this sort of controversy. While $300 a pair these shoes are also a bit more expensive than most, but no doubt we expect to see these shoes popular on other courts, as players will look for an edge.

Athletic Propulsion Labs’ Official Website

Padding the March Madness Players

NBA player Tim Duncan wearing adidas TechFit gear.

Basketball is not the sport you associate with padding. Those flimsy polyester shorts and tops don’t provide much in the way of armor. Many players are starting to add a layer of compression or padding under their uniforms to get an edge over the competition. Adidas TechFit line has both compression and padding options. While NBA players are adopting the gear into their game, NCAA members competing in March Madness finals are also said to be wearing the new garments.

The PowerWeb line combines compression fabrics and a Web of strategically placed Thermoplastic Polyurethane bands to boost power to key muscle groups. Compression gives power to musicle groups for more efficient movement, increasing acceleration; improving endurance; and reducing fatigue.

TechFit Padded uses closed cell foam padding to protect athletes and provide maximum flexibility. High-impact resistance helps players avoid injuries when they come into contact with other players or the hard wood surface of the court. A CNN article details some of the practical uses and injuries that were lessened by the extra layer of protection.

Players can choose padding, compression, or a combination of the two in shorts, tops, knee and elbow garments based on the position they play and their individual needs.

Adidas TechFit