Less people are taking part in winter sports. According to a recent national report from the SnowSports Industries America (SIA), participation in alpine skiing actually dropped 19 percent last winter and overall snow sports participation was down by three percent. While some states, such as Utah, are seeing growth the national picture far different.
This report further suggests that the lessons for skiers has been flat, while season pass and even multi-day ticket sales have been down. This isn’t good news for the snow sport industry at all, but could be attributed to the recent mild winters.
[Via The Salt Lake Tribune: Ski, snowboard participation dropping nationally]