Adidas Brings miCoarch to iPhone and BlackBerry

Earlier this year Adidas unveiled its miCoach system, which put sensors on a runner’s shoes as well as a device on the arm to measure distance, pace and even stride rate. Users could get a lot of information, and could even sync the data to a website. Now the company has taken the next step by introducing a miCoach application for the iPhone and BlackBerry that is meant to work as a virtual personal and real-time trainer.

As with the miCoach devices, this app utilizes GPS capabilities, where real-time pace-based coaching and tracking is provided. The app essentially transforms a smartphone into a personal guide complete with voice coaching, personalized and sports-specific training regimes, workout calendar and workout feedback. The app also monitors, manages and analyses progress over time. Continue reading Adidas Brings miCoarch to iPhone and BlackBerry