If the Ball Fits

aboutGolf is getting smart about balls. The innovator of golf simulation technology has announced the release of Ball Smarts, a user friendly app that uses a combination of ball data gathered through the aboutGolf 3Track technology along with preferences indicated by the golfer to identify the most compatible balls for a particular player’s game. The app provides advanced analysis testing of each recommended ball to allow the golfer to assess the ball based on speed, compression ratings and cost. The application is fully compatible with PGA TOUR Simulators. Continue reading If the Ball Fits

OptumHealth Debuts Fitness App for Windows Phone 7

OptumHealth, one of the nation’s largest health and wellness companies, announced this week that it will release its OptumizeMe mobile application with exclusive features for the new Windows Phone 7 mobile smartphone platform. The app is designed to help people pursue their health goals through their own online social networks, where they can track their progress and issue fun fitness challenges to their friends, family and coworkers. Continue reading OptumHealth Debuts Fitness App for Windows Phone 7

Adidas Brings miCoarch to iPhone and BlackBerry

Earlier this year Adidas unveiled its miCoach system, which put sensors on a runner’s shoes as well as a device on the arm to measure distance, pace and even stride rate. Users could get a lot of information, and could even sync the data to a website. Now the company has taken the next step by introducing a miCoach application for the iPhone and BlackBerry that is meant to work as a virtual personal and real-time trainer.

As with the miCoach devices, this app utilizes GPS capabilities, where real-time pace-based coaching and tracking is provided. The app essentially transforms a smartphone into a personal guide complete with voice coaching, personalized and sports-specific training regimes, workout calendar and workout feedback. The app also monitors, manages and analyses progress over time. Continue reading Adidas Brings miCoarch to iPhone and BlackBerry