Adidas Expands Bra Collection

adidas_EnergyBraThis year the sports bra collection doubled in size. That is to say, there are twice as many bra styles as last year, and includes the new maximum support Energy Bra. The collection, adidas says, “helps control the ladies”

The Energy Bra offers maximum support and is best for contact sports, running and high intensity workouts. The new Energy Bra will retail for $55. It has a three-clasp closure that allows for better adjustability. The cross-back strap design offers a personalized fit and more ventilation. Continue reading Adidas Expands Bra Collection

Adidas Releases miCoach Bra in Stella McCartney Line

miCoach, a fitness-monitoring line from adidas, just got a new accessory for the ladies. A bra. The Stella McCartney sports collection from adidas will get a Tennis Performance Bra. Sensors integrated into the bra will monitor heart rate just like those annoying chest strap sensors. Continue reading Adidas Releases miCoach Bra in Stella McCartney Line