This wouldn’t have happened during the Cold War. American athletes are about to head to Sochi, Russia for the 2014 Winter Olympics and they’ll be heading in style in uniforms made by Columbia Sportswear. What is unique about this is that earlier this month Columbia unveiled the Ski Team uniforms for the U.S. as well as Canadian and Russian teams!
Columbia showed these off to the press in Utah, and the uniform collection included those for moguls, aerials, half-pipe, skicross and slopestyle events. Many of these uniforms will feature the compnay’s Omni-Heat Thermal Reflective technology as a base layer to help keep the athletes warm. Many across America who have been digging out in recent weeks likely wish they had such technology.
Other features reportedly include a new waterproof zipper that is bonded to the laser-cut fabric, removable pockets and even special patterns that have been dubbed “snow camouflage.” We’ll be watching for these uniforms in next month’s games.
[Via GearJunkie: U.S., Russian, Canadian Ski Team Uniforms Manufactured By Columbia Sportswear Unveiled]
The heat is on, and rightfully so as June is here and that means summer – at least in the Northern Hemisphere. And Columbia Sportswear is talking about Omni-Freeze ZERO, the company’s new groundbreaking apparel technology, which is the culmination of a four-year development project.
