adidas just launched its adiPure 360 training shoe. The adiPure 360 is a multi-directional and multi-purpose training shoe. The company is making both a men’s and women’s version. Continue reading Training Shoes Get Pure, adiPure 360
Tag: Training Shoe
Showdown Over “Toning Products” Looming?
A war of words could be brewing over those so-called “toning” shoes reports MediaPost, which notes that Nike is firing back at rivals Reebok/Adidas (Adidas owns Reebok). Nike is running print ads (see below) for its own Trainer One women’s shoe, with the headline “The Ultimate Quick Fix is not a magical toning shoe,” and follows with the tag line: “This shoe works if you do.” In other words it goes back to the old Nike slogan of “Just do it.” So is that the end of the “toning” craze? Not likely. Continue reading Showdown Over “Toning Products” Looming?