Weekend Reading List (03.23.2013): Social Madness, Breathe Right, Drink Up, Under Wear It

Social Madness

From Sports Techie: March Madness Bracket Based on Each Team’s Social Media Prowess
There are many ways to fill out a bracket. Some die-hard college basketball fans have watched as many games as they can during the season and are confident in filling out their bracket based on their own knowledge. Continue reading Weekend Reading List (03.23.2013): Social Madness, Breathe Right, Drink Up, Under Wear It

Made in America: Wickers Undergarments

During the winter months it’s best to dress in layers to keep in the heat, but did you know that a base layer can also help keep you cool? Firefighters often wear a base layer of fire retardant clothing below all of their other gear to keep from burning up and athletes sometimes wear a base layer to help wick away sweat. Wickers, based in New York, manufactures undergarments for all walks of life. From rock climbers to the military; kids to women experiencing menopause; and motorcyclists to hikers – Wickers makes an undergarment for literally anyone, and for any time of year. Best of all the garments are made in America.

Anthony Mazzenga founded Wickers in 1981 originally under the name Anrotex Inc. Fabric was the main focus of business back then. After Mazzenga saw an opportunity in the performance underwear market in 1990, the Wickers brand was born. Since that time, the Wickers product line has grown to include an enormous offering of  undergarments and base layers for any season. The line not only includes shirts and pants, but also gloves, socks, boxers, briefs, balaclava and neck gators. Continue reading Made in America: Wickers Undergarments

Cotton is Performing Again

With space age fibers, and a big move toward everything from bamboo to recycled water bottles the old cotton apparel seemed to be booted from the performance category. But now it seems that Longworth Industries Inc. of North Carolina are showing that cotton can once again be king.

The company has rolled out “performance underwear” as part of the Polarmax AYG Line of men’s and women’s boxers and briefs that features a special cotton called TransDRY. The fabric looks and feels just like normal cotton, but it reportedly breathes more like a synthetic, and this is done through a chemical treatment that is applied to the threads, which in turn helps disperse moisture. This means that the cotton TransDRY offers the same whisking benefits of other performance fabrics, while also being thin, comfortable and light. The underwear further features an anti-microbial treatment, which will come in handy for those who can’t change these as often as necessary when out in the wilds.

Polarmax Official Website
[Via Gearjunkie: ‘Performance’ Underwear made of Cotton]

Under(wear) Armor

The U.S. Department of Defense is often accused of casting a wide web, and not that include the “Warrior Web.” This isn’t some nefarious program to wage a secret war in some distant land, but instead it could protect those soldiers who do travel to hostile lands in the not too distant future.

Essentially the Defense Advanced Research Projects Agency (DARPA) from the U.S. Department of Defense is developing a prototype one-piece suit intended for soldier use, ala a type of armored underwear, or underwear armor. This “Warrior Web” also covers more than the privates, and certainly more than just privates. All soldiers in the field could benefit from this futuristic attire that could protect soldiers from injury, help the wearer actually sustain body energy and even keep track of vital signs, not to mention look pretty cool in the process. Continue reading Under(wear) Armor