Nike to Lunar Control

There is no bad moon rising today. Nike seems to have things solidly in control, in Lunar Control as it happens. The new Nike Golf Lunar Control footwear will be available on New Year’s Day and the shoes will feature full-length Lunarlon cushioning system, for lightweight comfort with optimal ground-feel, and all-day support. The Lunarlon cushioning system is Nike’s proprietary technology that promises to deliver comfort and stability to golfers.

The Lunar Control shoes also feature Nike Flywire technology, which wraps from the midfoot to heel to provide targeted support and lightweight structure. Wearer’s might think these shoes are out of this world.

Nike Golf Official Website

Nike Golf’s Covert Ops

With a name like Global Innovation Summit we’d expect something big. This technology and design-themed event was actually held by Nike, proving that the world of fitness and sporting goods continues to look to innovate! One of the big things to come out of this week’s even was the introduce of Nike Golf’s first high-speed cavity back technology in a driver that conforms to USGA and R&A Rules.

The result is the VR_S Covert, which offers three proprietary technology platforms including high speed cavity back, FlexLoft adjustability and NexCor face. This offers the promise to create unprecedented distance, control and forgiveness. The club will be ready to tee off in February, and we expect nothing covert about its launch or driving abilities.

Nike Golf Official Website

Nike Golf Looks to New Method Technology

If you can’t bring down the strokes in your game perhaps it is time to try a new method, or at least give Nike Golf’s Method technology a try on the green. The Nike Method Core Weighted putter is the newest edition to the Method-franchise and it utilizes fixed weights on the heels and sole of the putter to provide proper weighting by putter length.

This works to lower the center of gravity as well as to move the center of gravity away from the face. The idea is to solve the potential putting inconsistency to get the center of gravity lower than the ball, which enables the golfer to rise the putter on impact. The Nike Method technology further utilizes a milled face and Polymetal Grooves for more true and consistent rolls to keep the ball on target! Then gravity can do the rest.

Nike Golf Official Website

Nike Golf’s Lucky 13

Nike Golf has proven that 13 can be a lucky number the company is FREE to say. Nike Golf has introduced the new TW 13, which is inspired by Nike FREE technology. The distinctive shoes debuted last summer when Tiger Woods roared out with these, and now consumers will be able to get their feet in them beginning later this week.

The inspiration behind the Nike TW 13 footwear starts with the man himself, as Tiger Woods asked for a shoe that gave him a performance fit and feel that he experienced with his Nike FREE shoes that he used for running and training. The result is this shoe, which offers a natural motion engineered outsole that is designed to mimic and conform to the natural motion of the foot, coupled with the protection and traction of a lightweight performance golf shoe. This innovative outsole further allows the athlete to keep contact with the ground longer, better harnessing the energy of the foot to the shoe and, therefore, the shoe to the ground. Video after the jump

Nike Golf Swings Out New App

There are plenty of golf apps, but this week Nike Golf came out swinging with the new Nike Golf 360 (NG360) app and website that promise to provide golfers with an innovative digital tool to improve, track and share their golf games. The NG3660 app is designed to be easy-to-use and allow golfers to track their rounds, while it also offers tips to help improve swing techniques via digital coaches.

The app also provides athletic training workouts that are golf-specific yet specific to each golfer, so that users have opportunity to gain a clearer understanding of their own respective game, swing and body. Video and additional photos after the jump

Clutch Putts With Method Midnight

When you make it to the green you need to get in the right groove, and to that end the Nike Golf Method Midnight putter will let you get the right grip and more. It features Nike’s revolutionary polymetal groove technology, which has been instrumental in the 34 wins by Nike athletes on the Professional Tours worldwide. It is available now in new milled head shapes with dark chrome finish. There are three models, and each utilize the face groove technology that combines steel and polymer to generate a forward roll rather than backspin, which could cause the ball to initially bounce.

Instead the polymetal groove technology starts the ball with forward spin to minimize bounce and keep putts on line. Nike Golf’s Method Midnight putters ($323.99 MSRP/$269.99 MAP) will be available June 15, 2012 in all three models. The Method Midnight 006 will also be available in a left-handed version.

Nike Golf Official Website

Nike Golf Aims for the Moon Again

While not technically aiming for the moon as our headline suggests, Nike Golf has introduced a line of limited edition Lunar Control Footwear for the 2012 Masters. These will be worn by most Nike Golf athletes at the first major championship of the season, The Masters.

“It’s fun to do something special for our athletes – to help them enjoy this occasion and mark the moment,” said Lee Walker, Nike Golf’s Footwear Product Director. Reigning Masters Champion, Charl Schwartzel, will be wearing the limited edition shoe as well as Paul Casey, Kevin Chappell, Stewart Cink, Simon Dyson, Ross Fisher, Lucas Glover and Francesco Molinari.  The footwear complements this season’s Tour Performance apparel, providing the athletes head-to-toe style and tour proven performance.

The new shoes promise exceptional cushioning for walking the course and the Flywire stability for powerful golf swings.  The shoes feature Lunarlon foam midsole proves durable and highly responsive yet offers the underfoot comfort and ground feel players desire. This Nike Limited Edition Lunar Control shoes (street price: $150) are crafted of premium full-grain waterproof leather enhanced with brogue details on the vamp and quarter. Each pair of limited edition Lunar Control includes a shoe bag to protect the footwear between rounds.

With all these pros wearing the shoes, it seems Nike Golf might actually be aiming for the stars as well.

Nike Golf Official Website

 

Nike Golf Tees Up Spring 2012 Collection

The weather that we’ve experienced in the last couple of weeks leaves no denying that Spring has sprung, and even if temperatures have dipped back the nice weather for hitting the fairways should be just around the corner and Nike Golf’s Spring 2012 Tour Performance Apparel Line is all about excellence, as it marries style with visible technology to provide every advantage in every condition. Continue reading Nike Golf Tees Up Spring 2012 Collection

The Need for Speed Trials

Nike Golf will be conducting Speed Trials across the country beginning later this month, and throughout the season consumers will have the opportunity to experiences Nike’s fastest lineup yet – the VR_S club line.

The Speed Trials will be conducted at hundreds of golf courses and retailers throughout the United States to give golfers a chance to compare the speed and distance of clubs in their current bag, as well as other demo clubs, to the new Nike VR_S products on a launch monitor. With participants’ accumulative distance tallied and recorded on a national leaderboard. Video after the jump

Nike Makes Lunar Landing

 

Shoe maker Nike isn’t headed to the moon, but rather has ascended to the lunar surface in another way, as in on the fairway. Nike Golf has announced its new innovative rich lightweight summer golf shoe, the Nike Lunar Ascend, which builds on the success of the Nike Lunar Control. This new summer footwear features Nike’s Hyperfuse construction and Integrated Traction. Additional images after the jump

The New (Club) Face of Nike Golf

Nike Golf is not just putting its best face forward, it is redefining speed and distance with its new NexCOR club face technology. The new VR_S club line is the latest extension of Nike’s VR franchise, and includes drivers, fairway woods, irons and hybrids. These new clubs will be showing their face next month! Video and Press Release after the jump

Of Course Nike Can Dunk!

httpv://youtu.be/7XS4GFnP53c

Expecting a Nike shoe to be able to dunk is… well, like expecting Michael Jordon to dunk. Of course it can happen and more importantly will happen. But we’re not talking about basketball this time, we’re talking about golf! The Nike Dunk, which is available now, has been weatherized and spiked. Thus it can handle a very different kind of dunk as the video above proves! Press Release after the jump

Nike Golf Put Performance First With Golf Bags

While we still think a good game of golf means walking 18 holds, there are those who still prefer a golf cart, and Nike Golf now has a new Performance Cart bag, designed for the golfer who chooses to venture out onto the course on wheels.

The new bag features an innovative design, with a 14-way full-length divider system that provides separation and protection for every iron, wedge and metal wood in the bag, along with a new integrated external putter well to ensure easy access to the most used club during a round. The Nike Performance Cart bag features the new Flip & Grip system, while the bag offers a 9.5-inch oval top that allows for the new Nike cart bag to sit properly in a powered golf cart or trolley. To prevent slippage while the Nike Performance Cart bag is in the cart, a new dual-injected TPR bottom provides greater traction. Continue reading Nike Golf Put Performance First With Golf Bags