We’ve all heard the old saying “reduce, reuse, recycle.” Not everything can be as easy and throwing a can in the blue bin or reusing a paper bag. Frankly, not everything can even be reused or recycled practical manner. Take an old bicycle inner tube for instance: while it can be used as a tie down strap or to hang tools in the garage, it isn’t really practical, so most of us just chuck them in the trash. Green Guru of Boulder, Colorado is changing the way we think of trash and they are reusing old bicycle inner tubes and neoprene wet suits in their product line. Continue reading (re)Made in America: Green Guru Bags and Accessories
Tag: reduce
When Does 8 Plastic Bottles = 1 Pair of Shoes?
What really happens to a plastic bottle that is tossed into the recycling bin? Does it actually get recycled or carted off to the dump? Shoe company New Balance along with Dasani water, owned by Coca-Cola, have now teamed up to show what is possible through reducing, reusing and recycling some of the materials that we use in our everyday lives. This partnership was launched to highlight the sustainability of reusing the plastic from one product and turning it in another product. In this case it was turning the polyethylene terephthalate (PET) plastic that is commonly used in drink bottles into a fabric that can be used in a pair of shoes under the name newSKY.